Patanjali Ayurved is a consumer packaged goods company, based in Haridwar, that was started by Ramdev and Balkrishna in 2006.
In 2012 Ramdev established the Divya Yog Pharmacy at Kankhal in Haridwar. Patanjali went on to become one of the highest grossing FMCG's in India. Over a twenty-year career, he became the face of Patanjali Ayurved, a company that he founded with his colleague Balkrishna. In May 2018, Ramdev launched Swadeshi Samriddhi SIM cards in partnership with BSNL. In 2017, a district court somewhere blocked the sale of an unauthorized biography about him entitled Godman to Tycoon: The Untold Story of Baba Ramdev.
In a video available on Youtube channel of Bharat Swabhiman Trust, an enterprise of Ramdev, he is seen cleaning the river Ganga along with the his students and followers as an effort to spread the message. He was one of the nine personalities invited by the Prime Minister Modi to participate and promote the message of cleanliness when Swachh Bharat Mission was launched on 2 October 2014. He is also the judge of a reality show Om Shanti Om. In 2006, Ramdev was invited by Kofi Annan to deliver a lecture on poverty alleviation at a United Nations conference. He also addressed Muslim clerics at their seminary in Deoband, Uttar Pradesh. He also had students in some foreign countries including the United Kingdom, the United States, Japan. A large number of people, including some celebrities from India and abroad, attended his Yoga camps. There he proved to be telegenic and gained a large following.
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In 2003, Aastha TV began featuring him in its morning yoga slot. Back in 1995, Ramdev founded the "Divya Yog Mandir Trust". Ramdev's main yoga centre, Yog Gram, is based in Haridwar, where Ramdev practices and teaches yoga in the mornings and evenings in an auditorium, which is also broadcast on TV channels. His father oversees activities in Patanjali ayurved, his brother Rambharat controls the company's finances. Ramdev's family members have played different roles in his ayurveda ventures depending on their capabilities. Subsequently, he called his family to Haridwar. Towards the end of the 1990s, farming conditions in his native village worsened, due to the region's depleting water table, which prompted Ramdev's move to Haridwar. Then he moved to Haridwar in Uttarakhand, where he practised self-discipline and meditation, and spent several years studying ancient Indian scriptures at Gurukul Kangri Vishwavidyalaya.
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While living in Kalwa Arsh Gurukul in Jind district, Haryana, Ramdev offered free yoga training to villagers. At around 25 years old, he adopted sannyasa, "took the name Baba Ramdev and began to teach Yoga." He spent the next three years in the Himalayas, near Gangotri, in search of moksha. He also learnt yoga from Guru Karamvir, also an Arya Samaji. Ramkrishna left to become the student of Acharya Baldevji, an Arya Samaj chief, in Gurukul Kalwa, who gave him the name Ramdev. Here he and Balkrishna spent three years together, developing their friendship as they studied. He found Guru Pradyumna, was accepted into his school, Arsh Gurukul Khanpur, met his life-long associate Balkrishna, and became Ramkrishna.
He preferred Gurukul schools because they were traditional educational institutes that taught based on Vedic principles. He rejected being taught in English with curriculums set under Thomas Babington Macaulay (1800–59), fled from home and ardently began to study Indian scripture, Yoga and Sanskrit in various Arsh Gurukuls schools. Dayanand Saraswati a renowned religious and social reformer, was the founder of the monotheistic Arya Samaj movement. Īt a young age, he was profoundly affected by Satyarth Prakash, a Hindi book written in 1875 by Maharishi Dayanand Saraswati. The condition makes Ramdev's left eye squint and wink involuntarily. The left side of his face was partly paralysed since at least a few months after his birth, perhaps owing to a congenital disability or a childhood illness. Ramdev declared net worth of his personal assets at around "Rs 1,100 crore" in 2013. Ramdev comes from the tradition of Arya Samaj. Ramdev was born in a Hindu family in 1965 to Ramniwas Yadav and Gulabo Devi at Saiyad Pur village of Mahendragarh district, Haryana Both of his parents were farmers.
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